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topStories Saturday, February 28, 2026
Will AI Replace or Diminish Real Estate CRMs?
CRMs have undeniably been instrumental in helping real estate agents not only stay in touch, but keep what are too often called “past clients” informed. The challenge comes when consumers—across all industries—realize that they can now retrieve virtually every concealed fact, data point, and piece of market intelligence about real estate in minutes...
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articles
Report: Buying Finally Surpassing Renting in Affordability

Affordability constraints on the housing market in recent years have left more people turning to renting than ever before. But while... More
3 Signs Your Phone Outreach Is Hurting Your Brand, and How to Fix It

Phone outreach is still one of the fastest ways for agents to connect with motivated prospects. But in today’s... More
MBA: Affordability Challenges Driving Rise in Government-Backed Loan Activity

Applications for home loans remained essentially flat this week, declining slightly along with the refinance share of total mortgage activity... More
NAHB’s Best in American Living Awards Highlight Top Design Trends for 2026

The National Association of Home Builders (NAHB) has revealed some of the top design trends as of late based upon the recently awarded... More
 
 
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